Google's mission is to organize the world's information and make it universally accessible and useful.
You must be wondering what makes me start the post with the mission statement of one of the fastest growing company in the history of business. Before I answer this. Let me get critical of myself. With a research lense (apart from the contacts I wear), I always put my way of looking at things in a very narrow perspective. This is 2 way beneficial. One it gives me a scope to avoid the problem of viewing world from just one perspective and 2 it allows me to listen better and understand the lens of others.
As promised now I come back to answering the scope of Google's Mission statement in this post. I was reading an interesting distinguishing feature (thanks to Prof Saxena) of information in relation to information. No! we are not discussing the classic aspect of how information becomes knowledge and so forth. I context here is that "information is descriptive in nature whereas knowledge is associative". This doesn't bring down the importance of information over knowledge. But as Google has been maturing as a company and is continually providing breakthrough services, it looks like Google is moving towards getting into organizing knowledge from the perspective of customers. The core still remains organizing information, but as you put on a lens that looks at Google from a customer's perspective, I know that Google is keeping track of each of my actions, saving searches and every kind of data mining technique it can think of.
Cautiously I am still keeping my perspective narrow so that I am open for a discussion and would love to be proved long. Meanwhile, keep open yourself to get overloaded with information. But see how much of it you can convert to knowledge.
Technorati Tags: Knowledge, Knowledge Management, KM, IM, information, information management, research, research at MDI
You must be wondering what makes me start the post with the mission statement of one of the fastest growing company in the history of business. Before I answer this. Let me get critical of myself. With a research lense (apart from the contacts I wear), I always put my way of looking at things in a very narrow perspective. This is 2 way beneficial. One it gives me a scope to avoid the problem of viewing world from just one perspective and 2 it allows me to listen better and understand the lens of others.
As promised now I come back to answering the scope of Google's Mission statement in this post. I was reading an interesting distinguishing feature (thanks to Prof Saxena) of information in relation to information. No! we are not discussing the classic aspect of how information becomes knowledge and so forth. I context here is that "information is descriptive in nature whereas knowledge is associative". This doesn't bring down the importance of information over knowledge. But as Google has been maturing as a company and is continually providing breakthrough services, it looks like Google is moving towards getting into organizing knowledge from the perspective of customers. The core still remains organizing information, but as you put on a lens that looks at Google from a customer's perspective, I know that Google is keeping track of each of my actions, saving searches and every kind of data mining technique it can think of.
Cautiously I am still keeping my perspective narrow so that I am open for a discussion and would love to be proved long. Meanwhile, keep open yourself to get overloaded with information. But see how much of it you can convert to knowledge.
Technorati Tags: Knowledge, Knowledge Management, KM, IM, information, information management, research, research at MDI
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